Sustainability

#SQUADONAMISSION TO DO BETTER

SUSTAINABILITY: THE 2022 MISSION REPORT

At Breitling, we are a Squad on a Mission to do better. We are committed to doing our best to optimize the social and environmental impacts of our business within our sphere of influence.  In our annual Sustainability Mission Report, you’ll find information about our overall vision for sustainability, as well as the key issues we're addressing.

PRODUCT

Product

CREATING POSITIVE IMPACTS ALONG OUR VALUE CHAIN

We‘re improving the social and environmental impact of our products by sourcing artisanal and small-scale gold, lab-grown diamonds, upcycled packaging, and sustainable straps. We are rolling out traceablity via blockchain-backed provenance records for our watches, starting with the Super Chronomat Origins and engaging our suppliers to increase their sustainability performance.

Solar Impulse Foundation: 1000 Solutions

The premise of Solar Impulse Foundation is that climate change can be tackled most effectively through the lens of profitability. In April 2021, the Foundation reached its goal of identifying 1000 solutions that are profitable for both the environment and our economy - reducing CO2 emissions, pollution, and the use of resources while at the same time creating jobs and growth. The Solar Impulse Efficient Solution Label is the only evaluation available today that certifies the economic profitability of products and processes that protect the environment. It is awarded following a rigorous evaluation process carried out by a pool of independent experts. Breitling’s new sustainable packaging has been named as one of the 1000 Solutions that can protect the environment in a profitable way.

Discover Solar Impulse
Breitling Orbiter 3

At Breitling, we always set out to do things better than they’ve been done before, leading us to partner with Outerknown. From day one, Outerknown has been committed to sustainability. Together, we are pioneering new ways to sustainably source and manufacture materials.

More on Outerknown Straps
Outerknown Econyl®-yarn NATO strap
The new Breitling's watch box

New Upcycled Watch Box

Enabling economic growth doesn't have to come at the cost of the planet. Together with the Solar Impulse Foundation, Breitling boosts the adoption of profitable solutions to protect the environment. Our new, upcycled, watch box even received the Solar Impulse Efficient Solution label for its sustainable re-interpretation of the traditional watch packaging.

Learn more about the label

PLANET

Planet

IMPACTFUL

We‘re reducing our environmental footprint, transitioning to renewable energy globally, and eliminating plastic waste across operations. We align our efforts to key international frameworks and offset all our carbon emissions along the way.

FULL SCOPE CARBON NEUTRALITY ON ALL MEASURED EMISSIONS

100% RENEWABLE ENERGY FOR ELECTRICITY
ACROSS HQ OPERATIONS SINCE 2021 AND GLOBALLY BY 2025

ZERO PLASTIC WASTE
ACROSS OPERATIONS BY 2025

SBTI
COMMITTED TO THE SCIENCE BASED TARGETS INITIATIVE

CDP
REPORT ANNUALLY TO THE CARBON DISCLOSURE PROJECT

Surfrider

Breitling is proud to support the Surfrider Foundation, a non-governmental organization devoted to fighting for coastal preservation and clean oceans. Since 1984 the foundation, created by a handful of visionary surfers in Malibu, California, has grown to a community of over one million supporters, activists, and members, with over 170 volunteer-led chapters. Since 2006, it has won over 800 long and short-term campaigns aiming for legislative change, which have led to hundreds of significant coastal protection victories.

DISCOVER SURFRIDER
Breitling Surfrider

SUGI Forest

Breitling is proud to support SUGi, which offers a sustainable, scalable, and successful framework for addressing ecosystem loss while generating employment by empowering indigenous communities. SUGi has created more than 80 forests in 12 countries around the world via the proven Miyawaki Method. SUGi is also a part of the Trillion Tree Initiative, launched by the World Economic Forum in 2020, which is a platform promoting a global movement to conserve, restore and grow one trillion trees by 2030. Since partnering with SUGi in 2020, Breitling has planted 10,500 trees of 200+ native plant species on 3,000 square meters across four forests in 14 countries restoring 195 species, with more forests to follow.

Explore Sugi Tree
Sugi

PEOPLE

People

WORKING TOGETHER AS AN INCLUSIVE SQUAD

We keep improving working environments for all the people in all our squads. We take action on equal pay and provide training, coaching, and volunteering opportunities. We are recognized as a top-10 employer in Switzerland.

Equal pay

Training & Coaching

Volunteering

Better opportunities

Qhubeka

Breitling is proud to support Qhubeka, a global charity that connects communities through bicycles across Africa. People earn Qhubeka bicycles through community programs, improving their access to schools, clinics and jobs. In the face of poverty, bicycles can change lives by helping to address socioeconomic challenges at the most basic level – helping people to get where they need to go. Since partnering with Qhubeka in 2018, Breitling's fundraising initiatives have resulted in over 2,000 bicycles being distributed to disconnected communities.

Learn more about Qhubeka
Kid on his bicycle

PROSPERITY

People

Creating shared value

We‘re creating shared value with the communities we work with, together with our partners Swiss Better Gold Association, Qhubeka, Solar Impulse Foundation, Ocean Conservancy, and SUGi, to support social.

PROGRESS

People

We‘re sharing our progress with everyone. We transparently report on our sustainability progress in an annual Sustainability Mission
Report, the first in the industry aligned to the World Economic Forum / International Business Council (WEF/IBC) Stakeholder
Capitalism Metrics. Our values are further outlined in our ESG Policy , Employee COC and Supplier COC .

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